Cubans and Americans haven’t had much access to each other’s literature for fifty years. Even though relations are becoming more normalized between the two countries, the overall embargo remains in place.
Personally, I don’t think an embargo on consumer products ever made sense, much less now.
According to the Publishers Weekly article A Letter from PW on the Cuba Book Embargo, “The Cuban people’s desire, and need, for American books was evident during the February U.S. publishing mission to Cuba, organized by PW and Combined Book Exhibit, in close cooperation with Cuban government officials.”
Click on the link in the paragraph above to see why PW thinks the embargo should be lifted. Or, if you already believe it should be lifted, you can read the petition here.
The embargo can only be lifted through Congressional action.